PRSA Detroit Members Named President and Vice President of Strategic Communications at CRIMSON
Posted on Feb. 19, 2025 / Subscribe 0
Detroit-based brand advocacy agency CRIMSON, a long-time PRSA Detroit Chapter sponsor, is recognizing its agency leadership team and positioning itself for growth with the elevation of six key team members. The leadership changes include two PRSA Detroit members, Jennette Smith Kotila and Carolyn Artman, APR.
Smith Kotila has been named agency president, a promotion from her previous role as chief marketing officer & partner. She joined the agency in 2018 as senior vice president of client relations and is a former longtime business journalist. She has been a PRSA Detroit member since 2018.
Carolyn Artman, APR, has been named vice president of strategic communications, recognizing her key roles in account leadership and earned media and content strategy excellence. Artman joined the agency in 2018 as account director and has been a PRSA Detroit member since 2001.
(Smith Kotila left, Artman right)
“All of these promotions recognize the fact that excellence in an organization is driven by empowering talented, driven professionals to do what they do best,” said Chief Executive Officer Chris Heaton.
CRIMSON’s capabilities include branding, marketing, public and media relations, web design and development, social media management and video production. CRIMSON has a broad mix of clients with both B2B and B2C focus areas.
Heaton and Smith Kotila are shareholders and owner executives of the agency. Rich Donley, APR former agency president, earlier this month began a corporate communications leadership position with a Florida-based healthcare system.
The Detroit-based agency was founded in 1993 and was formerly known as Mort Crim Communications Inc. before rebranding in 2023.
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